princess hijab in the metroANT208 – Summer 2012

The Cool Culture Soul Machine: The Anthropology of Everyday Life

Dr. Dylan Clark           

The Cool Culture Soul Machine:
The Anthropology of Everyday Life

University of Toronto

Time-space:    Mon/Wed 11AM-1PM, CC1140

(no tutorials)

Instructor’s office: HSC 354;  Office hours: Thurs, 1-3PM.  "Virtual office hours" online at Blackboard: always glad to answer questions on our Blackboard discussion board.


This course will introduce students to culture and social theory via the lens of popular culture. Commodities, advertising, and new technologies will be considered in light of their cultural content. The course may consider the marketing of identities, gender, sexualities, bodies, ethnicity, religion, and ideology, as well as resistance.

This course requires a good deal of reading.  If you are unable to read a lot for this class, you should consider dropping the course. If you miss a quiz, there will not be a make-up. No make-ups, that is, except for medical emergencies and religious holidays (as approved by diversity officer on campus).   Attendance in all lectures is strongly recommended.  .  
Course texts:


·       Nearly all of our texts will be provided to students at no charge, on Blackboard, or via Internet links.  Students are required to print texts and bring the day’s reading to class. 

·       Recommended book for purchase: Mackey, Eva, 2002 [1998].  The House of Difference: Cultural Politics and National Identity in Canada. Toronto: Univ. of Toronto Press.  (We will read many pages of this book, but pages will also be available for viewing on Blackboard.)



*  Reading is to be done by the start of class.  
*  Read both text and illustrations, except as noted. 
*  Do not fall behind. The reading is too challenging and extensive to cram before an exam. When you have done your reading you will have a far greater comprehension of the lectures.
Please bring the day’s assigned readings to class.





May 7: What is a university?            

Students for a Democratic Society (SDS). 1962. Excerpt from Port Huron Statement, Port Huron, Michigan. (about 7 pages).

Penny, Laurie. 2010. "This isn't just a student protest. It's a children's crusade." The Guardian. 24 Nov. 2010.  (about 2 pages) 

Petsko, Gregory A. 2010.  "A Faustian Bargain." Genome Biology 2010, 11:138 (3 pages) (also on Blackboard).

Couldry, Nick and Angela McRobbie. 2010.  "Death of a University, English Style," Culture Machine. Nov. 2010. (posted on Blackboard).

Key, Tony. 2010. "The Betrayal of the Academic Enterprise," University of Toronto Faculty Association (UTFA), August 30, 2010. (about 3 pages)


Video, for class:

"Second wave of student protests beginsThe Guardian, 24 Nov 2010.  (5 minutes)


Optional videos:
Hedges, Chris. 2010. "Death of the Liberal Class," lecture given at The Sanctuary for Independent Media, Troy, NY, October 15, 2010. (about 45 mins)

Democracy Now! 2012. "
On Strike: Quebec Students Boycott Classes for 12 Weeks To Protest Proposed Tuition Hikes," Monday May 7, 2012.


 Optional reading

Klein, Naomi. 2000. "The Branding of Learning: Ads in Schools and Universities," pp. 87-106; chapter 4 in No LogoNY: Picador. [Be careful to print only what you need!  Use Print Preview and select a limited number of pages, before printing.  Otherwise, you will print the entire book!]


May 9:  What is a "Canadian"? 


Mackey, Eva, 2002 [1998].  "Settling the West: gentle Mounties and picturesque 'Indians'," pp. 34-7, in The House of Difference: Cultural Politics and National Identity in Canada. Toronto: Univ. of Toronto Press. (posted to Blackboard) 


Mackey, Eva, 2002 [1998].  "The Land as Unifier of Diversity," pp. 74-6, in The House of Difference: Cultural Politics and National Identity in Canada. Toronto: Univ. of Toronto Press. (Available on Blackboard)


Woodcock, George. 1988. Selected pages from "The Earliest Immigrants" and "The Moment of History," chapters, 1 and 2 in A Social History of Canada. Markham, ON: Viking. (Available on Blackboard) 

Cormack, Patricia. 2008.  "'True Stories' of Canada: Tim Horton's and the Branding of National Identity." Cultural Sociology, 2.3:369-384. [Or here.]  (just skim the web page)

Videos, for  class:


The first Canadians?  (History of Canada)


Claiming the land: (A People’s History of Canada) (Ray Mears)


Canadian Broadcasting Corporation. n/d.  [Old sign-off from CBC broadcasts.].  


               Molson Beer, "The Rant." 


Tim Horton’s = Canada.


Tim Horton’s = military patriotism,


First Nations boy, before/after


Optional reading: 

Anderson, Benedict. 1991. "Cultural Roots,' pp. 9-36, in Imagined Communities: Reflections on the origins and spread of nationalism, revised edition.  NY: Verso. (Available on Blackboard)


May 14: What is an "Indian"?  What is "wilderness?"


Cronon, William. 2003 [1983]. "Bounding the Land," chapter 4 in Changes in the Land, Revised edition, pp. 54-81. NY: Hill & Wang. [posted on Blackboard]

Mackey, Eva, 2002 [1998].  "Northern wilderness and settler national identity," pp. 40-9, in The House of Difference: Cultural Politics and National Identity in Canada. Toronto: Univ. of Toronto Press. (posted to Blackboard) 


Mackey, Eva, 2002 [1998].  "Making the Indians Ethnic," pp. 60-3, in The House of Difference: Cultural Politics and National Identity in Canada.Toronto: Univ. of Toronto Press. (posted to Blackboard) 

Wilder, Laura Ingalls. 1953 [1935]. "The Tall Indian," pp. 226-37 and "Indian War-Cry," pp. 286-301 in Little House on the Prairie. NY: Harper-Collins.(posted on Blackboard) 

Berenstain, Stan and Jan.  2006.  "The Berenstain Bears Out West," pp. 21-5.  NY: Harper-Collins. (posted on Blackboard)


Optional videos:

·       Popular images of "Indians" in films.

·       Excerpts from "The Searchers."  For example, these scenes and "Behind the scenes." And a contemporary critique of representation in the Searchers and its "Behind the Scenes."

Optional reading:

Francis, Daniel. 1992. The Imaginary Indian: The Image of the Indian in Canadian Culture. Vancouver: Arsenal Pulp.  


Day, Richard R. F. 2000.  "The First Others of the New World," and "Conversion and Extermination: The Cases of the Huron and the Iroquois," pp. 75-84 in Multiculturalism and the history of Canadian diversity. Toronto: Univ. of Toronto Press. (to be posted on Blackboard) 

May 16.  Who is modern (and who is not)? 


Peterson, Mark Allen. 2011. “Making Kids Modern: Agency and Identity in Arabic Children’s Magazines,” cha. 2 from Connected in Cairo: Growing Up Cosmopolitan in the Modern Middle East. Bloomington: Indiana Univ. Press, pp. 29-60 [posted on Blackboard].


Williams, Rosalynd. “Dream Worlds of Consumption.”  [posted on Blackboard], pp. 187-93



Optional Reading:

Chandler, Daniel. 2007. "Denotation, Connotation, and Myth," Semiotics for Beginners, 2nd edition. NY: Routledge. 


May 21  Victoria Day.  No class.

May 23.  What is Old Spice? (or, Why do boys put odoriferous chemicals in their armpits?) 


Chandler, Daniel. 2007.  "Encoding/Decoding," chapter from Semiotics for Beginners. 2nd edition. NY: Routledge.


Khosravi, Shahram. 2008. “A Passage to Modernity: Golestan," pp. 91-121, in Young and Defiant in Tehran.  Philadelphia: Univ. of Pennsylvania.  [posted on Blackboard]


Videos (about a minute each), to watch in  class: (Old Spice ad, 2010) (Old Spice ad, 2010)  (Old Spice ad, 1971)  (3 Old Spice ads from the 1970s)
Taio Cruz, "Dynamite. (A commercial before the commercial? A commercial within the commercial?)

Hall, Stuart. 1997.  "Stuart Hall: Representation and the Media." (first 1/2 hour).  Media Education Foundation.

Optional MP3 audio: 

Jhally, Sut. 2002. "Advertising and the End of the World," MP3, lecture given at Simon Fraser University, Burnaby, BC; March 1, 2002. (1 hour).   

Optional video:

Jhally, Sut.  Advertising and the End of the World.

Jhally, Sut.  “Dreamworlds 3” (on YouTube) (about music videos and sexism)

May 28: Midterm Exam

                     2 hrs.  True/false, multiple choice, fill-in-the-blank, short essays.  The 'objective' questions will mostly check to see that you did the reading and comprehended it, and that you attended the lectures, took notes, and comprehended the lecture content.  The short essays will ask students to utilize and apply their knowledge.

May 30: What is a hamburger?

Hanrahan, Karen. 2008, "1996 McDonald's Hamburger."  The Best of Mother Earth.

Clark, Dylan. 2002. "The Hamburger." St. James Encyclopedia of Popular Culture.

Clark, Dylan. 2004. "The Raw and the Rotten: Punk Cuisine," Ethnology, Vol. 43, No. 1 (Winter, 2004), pp. 19-31.

Yates-Doerr, Emily. 2012. "Meeting the demand for meat?" Anthropology Today, vol. 28, no. 1: 11-5. (Blackboard)

Kelley, Robin D. G. 1996. "OGs in Post-Industrial Los Angeles," excerpt from "Writing Black Working Class History from Way Way Below," Race Rebels: Culture, Politics, and the Black Working Class.  (As reprinted in Duncombe, Stephen. 2002.  Cultural Resistance Reader. NY: Verso, pp. 96-9). [posted on Blackboard]. 

Film for  class:

Kenner, Robert. 2008. "Food, Inc." LA: Magnolia Pictures (excerpts).
The Meatrix”

  Optional video:

               InformInc. 2010. "The Secret Life of Beef."  NY: InformInc. (about 6 minutes)

June 4:  What are the commons?


Banksy. (No date). Quote: "People are taking the piss out of you everyday."

Chang, Ha-Joon. 2010.  "Thing 1: There is no such thing as a free market," IN Chang, 23 Things They Don't Tell You About Capitalism. NY: Bloomsbury, pp. 1-10. [Blackboard]

Darlington, Susan M. 2011.  "The Ordination of a Tree: The Buddhist Ecology Movement in Thailand," IN Kathleen M. Adams and Kathleen A. Gillogly (eds.), Everyday Life in Southeast Asia, Bloomington: Indiana U. Press, pp. 154-64. [posted on Blackboard]

Klein, Naomi. 2001.  “Reclaiming the Commons.”  Talk presented at Center for Social Theory & Comparative History, UCLA, April 1, 2001.

Tierney, John. 2009. “The non tragedy of the commons,”  The New York Times (a page or two long)

            Optional reading:
Angus, Ian. 2008.  “The Myth of the Tragedy of the Commons.” Aug. 25, 2008, Monthly Review Zine.  
Marx, Karl. 1867.  “The Fetishism of the Commodity and the Secret Thereof,” excerpt from Capital, vol. I.

Globalization: From Fordism to Flexible Accumulation

Videos for class:

Banksy et al. "Exit Through the Gift Shop",  (First 30 mins.) 

Optional video:
Ostrum, Eleanor. 2010. "Sustainable development and the tragedy of the commons," Stockholm whiteboard seminar.  Ostrum is the 2009 Nobel laureate in Economics and discussed in Tierney.


June 6:  What is a "White" person?

Chang, Ha-Joon. 2008. "Lazy Japanese and thieving Germans," IN Chang, Bad Samaritans: The Myth of Free Trade and the Secret History of Capitalism. NY: Bloomsbury, pp. 182-202. [Blackboard]

McIntosh, Peggy. "White Privilege: Unpacking the Invisible Knapsack." (about 3 pages)

Mackey, Eva, 2002 [1998].  "White locality," pp. 91-5, in The House of Difference: Cultural Politics and National Identity in Canada. Toronto: Univ. of Toronto Press. ([Blackboard]

Wise, Tim. 2008. "This is Your Nation on White Privilege (Updated)," (a couple of pages long)


Videos to watch during class:

The original Budweiser commercial about the "truth" of Blackness.

Budweiser's parallel ad about the "truth" of Whiteness (without due respect to the non-White actor). 
The same actors, get together, 8 years later, to support Obama's campaign for US President.

             Wise, Tim. 2008. "The Pathology of privilege: racism, white denial & the costs of inequality," Sut Jhally (producer).  Northampton, MA: Media Education Foundation. (9 minute clip)

               Eddie Murphy goes undercover as a White man
               Into Darkest Austria


June 11:  What is a groove? 

Lipsitz, George. 1994 [2002]. "Immigration and Assimilation: Rai, Reggae, and Bhangramuffin," IN Stephen Duncombe (ed.) Cultural Resistance Reader, NY: Verso, pp. 231-9.   [to post on Blackboard]

Weiss, Brad. 2009.  "Chronic Mobb Asks a Blessing: Apocalyptic Hip Hop and the Global Crisis," IN Weiss, Street Dreams & Hip Hop Barbershops: Global Fantasy in Urban Tanzania.  Bloomington: Indiana University Press, pp. 197-221. [Blackboard]

Khosravi, Shahram. 2008. Excerpt from "Cultural Crimes," pp. 19-24, in Young and Defiant in Tehran.  Philadelphia: Univ. of Pennsylvania.  [Blackboard]

Students are invited to go to the Discussion Board to nominate their grooviest songs.  Please note that "groovy" does not have to mean James Brown, but can be Beethoven, Beyonce, or Brittany.  Okay--not Brittany--but any and all music besides Brittany Spears.

Optional reading:

* Keil, Charles. n/d. Born to Groove.  Self-published online at  
* Farmelo, Allen. 1997. "The Unifying Consequences of Grooving: An Introductory Ethnographic Approach to Unity Through Music."  Published online.

Video, to view in class:    

                    Melodysheep. 2012. "Mister Rogers Remixed: Garden of Your Mind," PBS Digital Studios.
            HTC ad ("recognize" yourself in the ad?)

Optional video:
Excerpt from the film "Persepolis." This film (and graphic novel) is about living in Iran.  It should compliment the Khosravi readings. 

Melodysheep. 2009.  "Symphony of Science: We are all Connected."


June 13: What is a head covering?                        

Smith-Hefner, Nancy. 2011.  "Javanese Women and the Veil," IN Kathleen M. Adams and Kathleen A. Gillogly (eds.), Everyday Life in Southeast Asia, Bloomington: Indiana U. Press, pp. 154-64. [Blackboard]

Ramachandran, Tanisha. 2009.   "No woman left covered: unveiling and the politics of liberation in multi/interculturalism." Canadian Woman Studies 27(2-3):33-39. [Blackboard]

Ruby, Tabassum F. 2006. "Listening to the voices of hijab," Women's Studies International Forum, (January 2006), 29(1), pg. 54-66.

Videos, for class:

Hofmann, Kanna Ines. 2007.  (un)veiled: Muslim Women Talk About Hijab, Watertown, MA: Documentary Educational Resources. Princess Hijab ABC (Australian Broadcasting Corporation) news story on French banning of head coverings, from 2004. Professor Bronwyn Winter analyzes the hijab ban in France, weighing freedom of choice against sexual and class politics

June 14: Participation portfolios due.  (Alternate papers due here, if preferred).  Use UTM SUBMIT for the text portion of your assignment [In other words, for all of your own typed-up thoughts: save as a .doc and upload to UTM Submit, by 1:30 PM.]  Printed copy on paper: place in Anthropology drop box [if it won't fit in either, please hand in to department secretary.]  The printed copy is due by Friday the 15th at 2PM.  We will mark them in the order of hard copies received.  In other words, first submit electronically, then submit hard copy by the 15th.   It is recommended that you submit your hard copy by the 15th, so that the TA has time to mark it by the final exam.  Any copy received after the 18th is at risk of not being marked at all. 


June 18: What does a revolution look like? 

Graeber, David. 2011. "Occupy Wall Street Rediscovers the Radical Imagination," and  "Occupy and anarchism's gift of democracy," The Guardian, Sept 25 and Nov. 15, 2011

Roubini, Nouriel. 2011.  "World Class Warfare: Why almost every continent on Earth is experiencing social and political turmoil," Slate, Oct. 13, 2011. 

The Swaraj Foundation. "What is Swaraj?"  and "Decolonization of the Mind."

Shahine, Salim H. 2011.  "Youth and the Revolution in Egypt, Anthropology Today (April 2011), 27(2), pp 1-3.

Taskale, Ali Riza. 2012.  "Debt as a mode of governance," Critical Legal Thinking, April 12, 2012.

Wallerstein, Immanuel. 2011.  "The contradictions of the Arab Spring." Al Jazeera, Nov. 14, 2011.

               Zuberi, Sameer. 2012.  "Accessible Education: A Societal Choice," Huffington Post Canada, April 7, 2012.

, Slavoj.  2011.  "Democracy is the Enemy,"  London Review of Books, 28 October 2011.


Ken Robinson. 2012. "Changing Education Paradigms," RSA Animate.
Shaaban, Tamer. 2011. "Egypt: Take What is Yours."
El Din, Safwan Nasser. 2011.  "The Birth of a New Egypt." 

Eltahawy, Mona, 2011. 'Tunisia, Arab Youth, Rebellion and Twitter," TIME magazine video.

"Danny Glover Speaks to Occupy Oakland, October 15, 2011"

RSA Animate -- Changing Education Paradigms
Exit Through the Gift Shop?

Optional videos:
What's Trending. 2011, "Influencer: Occupy Wall Street," Interview with Micah White (Adbusters).  Oct. 4, 2011.

Journeyman Pictures. 2008. "Egypt's Facebook Face Off - Egypt," Journeyman Pictures, July 2008. 

Eltahawy, Mona, 2010. "Muslims Online Encourage Debate, Not Hate," TIME Magazine video. 

Shaaban, Tamer. 2011. "Egyptian Revolution: The World Calls for Peace." 

West, Cornel. 2011."Cornel West on Occupy Wall Street: It's the Makings of a U.S. Autumn Responding to the Arab Spring."

Canadian Broadcasting Corporation. 2011.  "Tamer Shaaban: Behind Egypt's Viral Video."  CBC News, February 1, 2011.

Optional reading:

Gandhi, Mohandas K. 1938. "Excerpts from 'Hind Swaraj or Indian Home Rule," Ahmedabad: Navajivan. 

Khosravi, Shahram. 2008. "Culture of Defiance," pp. 138-68, chapter 5 of Young and Defiant in Tehran.  Philadelphia: Univ. of Pennsylvania. [To post on Blackboard]




June 22  ..  3 hour FINAL EXAM.   5-8PM, IB 110.

            Bring UTOR ID and  no study aids.  Exam will emphasize material from the midterm onward, but will include many concepts that integrate the semester.  Studying lecture notes, films, and texts since the midterm is recommended.  It is probably best not to spend time with texts or notes from before the midterm. 

Expectations, Policies, and Common Courtesy 

Attendance: Strongly recommended.

Punctuality: You are expected to arrive and be settled in your seat by the beginning of class and to remain until the end of class.  Students who violate this policy will be penalized on their participation mark. Unless you become ill, do not begin packing up books or stand to leave before the end of class, because this is distracting to all. If you know you cannot stay for the entire period, please sit near the door and leave very quietly.  
Courtesy in Class
: Every student is expected to pay close attention in the lecture or film. Refrain from talking during lectures and films, except to ask or respond to a question from the instructor. Even quiet talking is distracting and disrespectful for your fellow students and your instructor. Turn off pagers and mobile phones.  You are encouraged to thoughtfully ask and answer questions, but please, no confidential, whispered conversations. Anything you say should be directed to the class as a whole. 


Email Communication: Emailing with your professor or TA is a form of professional communication. Please write courteously and clearly; do not use text-messaging abbreviations or slang. Please clearly indicate your questions or concerns. Be sure to provide a summary of the email topic in the Subject line (do not just write “Hi”or leave the Subject blank, or your email may be rejected as junk mail by the UTM server). You should always use your UT email address if at all possible.  The UT server regularly rejects Hotmail and Yahoo accounts as potential spam. Your message should be very brief, polite, and to the point.


Please try to limit your email to the professor.  Can't find the reading?  Ask a friend, or ask your comrades on Blackboard.  Did you miss class one day?  Please ask a friend or a peer for her notes.  Not sure which pages to read?  Unsure of what is on the final?   All of these good questions are better posed to the discussion board on Blackboard.  Your classmates can help you and you can help them.  The professor will also be a frequent contributor on Blackboard.  And, if you have a question about the material, please post it to the discussion board on Blackboard.  Still seeking an answer?  After talking with your peers and posting to the Discussion Board, and still needing help, then it may be time to visit office hours.  Please remember that office hours are limited and that there are only so many hours to divide between hundreds of students.  
There is seldom a reason to explain your missing presence, missing papers, etc. Generally speaking, something came up and you missed class. It is your responsibility to get notes from another student.  Back up your computer files, start projects long before they are due, and study hard. You will not be excused from your work: just get the job done. In severe situations (death in the family, disabling illness, etc.) provide written proof.  
If you qualify for accommodations because of a disability, please submit to me a letter from the proper UTM authorities in a timely manner so that your needs may be addressed. UTM has procedures to determine accommodations based on documented disabilities. If you have religious scheduling concerns, please report these in the first or second week of class. I will do my utmost to respect disabilities and religious issues if they should arise.  

Both the mid-terms and the final exam will consist of multiple choice and short answer questions on ALL materials presented in the class (readings, lectures, AND films).  The final exam may be cumulative, but likely will feature material from after the midterm.  Final decisions about exam materials will be announced in class. 

Missed exams
Avoid missing an exam - the procedure for taking a make-up exam is strictly regulated by the university, and these policies will be followed in all cases. Please notify the instructor by email or phone as soon as possible if you miss an exam.  Ideally, you should notify the professor before you miss the exam or the day of the exam.  Any student who misses an exam, must contact the instructor on email within 24 hours, unless physically unable to do so.  The instructor may refuse a make-up exam to students who do not provide a valid excuse and who fail contact the instructor in one day.

* For the Mid-term Exam, see Section 7.9 “Term Tests” in the UTM Calendar for 2009-2010. A valid doctor's excuse or similar university-approved excuse will be required to take the make-up for the mid-term. ONE makeup will be given for the mid-term, the week after the regular exam. All makeup exams will be short answer format only. 
* For the Final Exam, see Section 7.14 “Examinations” in the UTM Calendar for 2009-2010. You will have to submit a petition to Registrarial Services, among other requirements, and re-take the exam during the Deferred Examinations Period). Makeup exams are likely to be essay format only. 

Plagiarism on exams and written work: You may get lecture notes from other students for days when you are absent, but the answers you submit must be your own independent work.  Exercises in which duplication is detected will be severely penalized. For more details, see Academic Honesty; and the Code of Behaviour on Academic Matters in the UTM Calendar for 2009-2010 under Code of Behaviour on Academic Matters. It is your responsibility to be familiar with this code, and adhere to it.  IF you have any questions about what is or is not plagiarism, please see  Students will be required to submit their course essays to  Instructions will be provided.  By now you should be aware that the university expects your work to be done independently.  The university takes this issue very seriously.  Any attempt to gain undue advantage over your classmates by plagiarizing or other forms of cheating will be dealt with according to the Code of Behaviour on Academic Matters.  The terms that apply to the University's use of the service are described on the web site.  

Late exercises: (1) Late exercises will be penalized per calendar day, including weekends ( will register the time/date of your submission).  The penalty is 4% on the first day late, then 2% per day thereafter.  Professor may refuse to mark work that is more than 10 days late, if unexcused and deadline unextended. 


Marking.  Course marks will be computed as follows: first exam, 35%, participation portfolio or term paper, 20%, final exam 45%.  


Negative marks: students who disrupt lectures through talking, texting, Internet surfing, leaving late, leaving early can and will be penalized.  The instructor may deduct marks from participation.  Students who need to leave early should check in with the instructor before class and sit near the door. 


Further: page

last updated: June 13, 2012.